While most travelers chug coffee and pray through red-eye fog, Cheryl is young for her position but relentlessly dedicated to growing her company. She says out of necessity that she has cracked the code to arriving sharp—even after a 12-hour flight to Tokyo. Her secret? A science-backed “time-zone hacking” routine she developed with a sleep specialist.
Meet Cheryl Nymark – The CEO Who Lands Ready to Work
Name: Cheryl Nymark
Title: Founder & CEO of Nyx Analytics (AI solutions for Fortune 500 companies)
Based In: London, but flies 150K miles/year between SF, Singapore & Dubai
Signature Move: Never loses a day to jet lag
Travel Philosophy: “Your body is your most important meeting room.”
Here’s her battle-tested system for crossing oceans without losing a step.
Cheryls’s 5 Jet Lag Weapons
1. The 72-Hour Pre-Flight Reset
- 3 Days Out: Gradually adjust bedtime by 90 minutes toward destination time
- Meal Trick: “Eat breakfast at your arrival city’s morning time, even if it’s 3AM your time.”
- Pro Tip: “Use Timeshifter App for personalized schedules—it’s like a circadian GPS.”
2. The In-Flight “Hydration Hijack”
- Electrolyte Packs (not water alone) to combat cabin dehydration
- No Alcohol Rule: “Champagne = next-day brain fog. I stick to herbal teas.”
- Pro Tip: “Apply a hyaluronic serum mid-flight—cabin air steals your skin’s moisture.”
3. The 20-Minute Power Reboot
- 90 mins after landing: A short nap only if timed with local sleep cycles
- Blue Light Glasses: Wears them religiously until 3PM in new time zones
- Pro Tip: “If you nap, set a vibrating alarm (no jarring sounds).”
A massage on day one always resets me and gets me ready to work. It one of the best investments you can make. But do it early and let the healing forces power you through arrival.
4. The “Run the Block” Trick
- Immediately post-landing: 10-minute walk outside (daylight resets melatonin)
- Hotel Gym Hack: “Even 5 minutes on a treadmill tells my body it’s go-time.”
- Pro Tip: “Book hotels with 24/7 gyms—critical for Asia-US trips.”
5. The First-Meal Secret
- Always eat protein-heavy at local breakfast time (scrambled eggs > pastry)
- Avoids: Caffeine until 90 mins after waking (prevents afternoon crash)
- Pro Tip: “Carry single-serve almond butter packs—emergency fuel.”
Why This Wins in the Boardroom
- No first-day zombie mode in critical negotiations
- Maintains peak cognitive performance for investor pitches
- Outlasts competitors on marathon work trips
“Most people treat jet lag as inevitable,” Varma says. “But with the right protocol, it’s just physics—and physics can be hacked.”
Final Thought: In global business, recovery time is luxury. The best CEOs don’t just travel—they arrive.
