The United States is a vast and diverse country, with something to offer everyone. But while some destinations are well-known and popular, others are often overlooked. And since the travel industry is newly obsessed with GenZers we thought we’d consult our resident Gen Z team members and find out what they seek in a destination and then get their expert opinions on their picks for affordable and lesser-known cities to visit.
Who are Gen Z
Gen Z is the generation born between 1997 and 2012. They are the first generation to grow up with the internet and social media, and they are more connected than any generation before them. They are also more diverse than any generation before them, with a wide range of interests and backgrounds.
Gen Z travelers are looking for experiences that are authentic, immersive, and culturally relevant. They want to learn about different cultures and meet new people.
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They also want to be able to share their experiences with their friends and followers on social media.
What do Gen Z travelers look for in a destination
- Authenticity: Gen Z travelers want to experience a place for what it really is, not just what it’s been portrayed to be on social media. They want to meet locals, eat local food, and see the sights that are off the beaten path.
- Immersion: Gen Z travelers want to feel like they’re a part of the place they’re visiting. They want to learn about the local culture, history, and customs. They also want to be able to experience the local food and nightlife.
- Cultural relevance: Gen Z travelers want to travel to places that are relevant to their interests and values.
Now that we have this out of the way (for non-Gen Zers), let’s look at off-the-beaten-path travel experiences with five underrated destinations in the US that are Gen Z traveler approved.
1. Asheville, North Carolina
Asheville is a charming city in the Blue Ridge Mountains that’s known for its vibrant arts scene, delicious food, and outdoor activities. There are plenty of things to do in Asheville, from hiking and biking in the mountains to exploring the city’s many breweries and art galleries.
2. Savannah, Georgia
Savannah is a beautiful city with a rich history. The city is known for its historic architecture, cobblestone streets, and Spanish moss-draped trees. There are plenty of things to see and do in Savannah, from visiting the city’s many museums and historical sites to exploring its charming neighborhoods.
3. Durango, Colorado
Durango is a mountain town in southwestern Colorado that’s known for its outdoor activities, including hiking, biking, skiing, and snowboarding. The city is also home to the Durango & Silverton Narrow Gauge Railroad, a historic train that offers scenic rides through the Rocky Mountains.
4. Portland, Maine
Portland in Maine not the obvious one in Oregon… duh! Portland is a coastal city in Maine that’s known for its seafood, breweries, and art scene. The city is also home to a number of historical sites, including the Portland Head Light, one of the oldest lighthouses in the country.
5. Santa Fe, New Mexico
Santa Fe is a city in New Mexico that’s known for its Native American culture, art, and architecture. The city is home to a number of museums and historical sites, as well as a vibrant arts scene.
These are just a few of the many underrated destinations in the US that Gen Z travelers should check out. With its diverse landscape, rich history, and vibrant culture, the US has something to offer everyone. So next time you’re looking for a travel destination, don’t forget to explore some of the country’s lesser-known gems.
